

Archery Summit Winery | A Destination Rediscovered
Digital Strategy, Media Buying, Content Creation





20%
Increase in Bookings Quarter Over Quarter
ROAS on Visitation Ads
4.3X
15K
Glasses Poured (Probably)



Digital Strategy, Media Buying, Content Creation
The
STRATEGY
We developed a targeted campaign designed to fill Archery Summit’s tasting room with wine enthusiasts:
Meta Visitation Ads: Highlighted the personalized tasting experience with captivating visuals and tailored messaging.
Google Visitation Ads: Connected with high-intent audiences actively searching for wine experiences in the region.
Data-Driven Optimization: Refined targeting and bidding strategies in real time, ensuring maximum ad effectiveness and reservation conversions.
This integrated approach seamlessly connected Archery Summit with the right audience, delivering both awareness and tangible results.
The
background
Nestled in Oregon’s celebrated Willamette Valley, Archery Summit Winery is renowned for its elegant Pinot Noirs and bespoke tasting experiences.
To showcase their newly renovated tasting room and attract more visitors, Archery Summit partnered with Kreps Co to create a strategic advertising campaign that would capture attention and drive bookings.

Success
The
The campaign elevated Archery Summit’s reputation as a must-visit destination, achieving strong visitation and engagement metrics.



20%
Increase in Bookings Quarter Over Quarter
4.3X
ROAS on Visitation Ads
15K
Glasses Poured (Probably)